Olive: Many Milestones Along the Miles
     New Delhi, August (2003)

Everything seems to be going in the right direction – a front-end business desk in the US, a successfully hived off division of search engine optimization, over 500 projects and 200 clients from over 10 countries, and a bulging pile of portfolios.

Still, the mood around is cautiously joyous. All are in the hustle and bustle of activities. Being glued to comps, workaholic computer execs busy developing some software programmes, leaving aside steaming cuppa. The air is impregnated with anticipation and expectation.

Neither are they doing it for the first time, nor are they new to the industry. Then why are there butterflies in stomach? Why are there goose bumps?

“Actually we don’t want to start without proper planning and right approach. Whatever we do, we do that in right earnestness,” said a senior executive of the company. They would leave no stone unturned as a separate Web Hosting division of the company is soon coming out of the cocoon.

High Rankers, Olive’s SEO Division Shouldn’t victory come to those who work the hardest? Surprisingly, the opposite is often true. Ironically, victory awaits those who work smartest. On the World Wide Web, the smallest entrepreneurs who know the rules of the game get the flow of the business. That’s why Website owners have started making a beeline for search engine optimization. Keeping track of the rising search engine business, Olive has recently rolled out High Rankers, a complete separate division for search engine optimization. A full Website promotion, marketing and search engine optimization company, the SEO division of Olive is dedicated to providing your business with professional Internet marketing services. Avoiding the spammy tricks and taking beyond title tags and mega tags composition, High Rankers considers various inter-related factors like link popularity, Website design and content, search engine submissions and ethical Website promotion over the Internet.

The company is Olive e-Business, an India-centric leading e-business solutions provider with an extensive international reach that proffers Web design, Web application development, search engine optimization and content management solutions, among other things. In this Information age, one can’t ignore the indispensability of the World Wide Web, where it supports products and services and offers effective medium with a little money to be burnt. That’s why we see a large number of entrepreneurs making a beeline for e-commerce or e-business. Since the inception of the Internet industry in India, Olive’s structured Web solutions have been extending to its clientele a razor-sharp edge over competing brands.

Checkered Career
However, it’s not that everything happened so smoothly without having any glitch. Olive has had a checkered history. After the IT boom, came the bust when the industry itself was left high and dry by closure of several half-baked IT companies and the sentiment in the industry really touched the rock bottom.

What makes Olive’s corporate story truly fascinating is that it survived the worst of time. Over the years, Olive has witnessed the turnaround of the fortunes under the resolute leadership of Mr. Dipin Kapur, MD, Olive e-Business, whose risk taking ability, futuristic vision, innovativeness and impeccable style of functioning have finally steered his ship on to the high seas. But if you ask the suave Dipin, he avers modestly, “All this has been possible because of the team approach and application. No individual is bigger than the organization. If we perform well, it is due to our highly talented and dedicated team. Though I must admit our team has created several milestones along the miles”. And it seems that the company strength rests on its highly techno-savvy team, providing optimized Internet solutions and applications to clients around the globe.

Realizing the vision of Dipin Kapur “to be the one window “e” shop for all Internet solutions for e-business entrepreneurs to deliver livewire implementation of clients’ online growth and offline business potential”, Team Olive assiduously tries to execute lively Enterprise Middleware/Internet technologies for large global enterprises. The company boasts a huge clientele base that includes international and national bigwigs such as London School of Economics, Bonar Floors, Goetze Leather, Luxor and Birla Yamaha, to name a few.

Rising Horizon
Today, the company is buzzing with activities. The company has recently ensconced its front-end marketing desk in Houston, US, to add more business clientele to its already bulging international client base. Olive has recently floated a separate Search Engine Optimization division, and now a new, separate Web hosting division is being flagged off. Over the years, Olive has successfully launched over 500 projects and satisfactorily served 200 clients in over 10 countries across the globe. To serve its clientele better, the company has launched several Web tools like Content Management Solutions, Document Management Systems, Urchin - the Web statistical tool, among others. And now it is reaching out for new goals, new horizons. To expand its horizon, the company is scouring for best-of-breed partnerships in various developing markets like Germany, South Africa and Australia, among others. Hell-bent to leveraging advanced technology to solve today’s more “e”nnovative e-business challenges, Olive has earned the reputation of being a leader in the e-business, successfully executing creative and breakthrough strategies customized for each client. Three cheers to Olive.